FoodExpoConnect Blog
Market Research for Food Exports
Essential market research strategies for food exporters looking to identify and enter new international markets. Find buyer insights, demand data, and competitive analysis.

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📄 Content consolidated
This topic is now covered as part of our comprehensive guide. Please visit: How To Find International Food Buyers 7 Proven Strategies
Market Research for Food Exports
Essential market research strategies for food exporters looking to identify and enter new international markets. Find buyer insights, demand data, and competitive analysis.
For the full guide, visit our consolidated resource:
→ How To Find International Food Buyers 7 Proven Strategies
Quick facts
Published: 7/9/2026
Reading time: 1 min
Written by

Jean Marc Koffi
Co-authorJournalist & Export SpecialistLondon
Jean Marc Koffi is an MBA-trained trade specialist who connects African exporters to global buyers, with over $20M in contracts facilitated and expertise recognized by major trade organizations. Noted for rapid buyer network building, he is an experienced speaker and certified in trade facilitation, origin rules, and food safety.

Alocha Massamba
Co-authorFounder, Epifresh & FoodExpoConnectLondon
Alocha Massamba is the founder of Epifresh and FoodExpoConnect. He builds the technology, data and partnerships that connect African food producers and exporters to international buyers — with a focus on fresh-produce supply chains, cold-chain logistics, and the buyer-discovery platforms small and mid-size exporters need to compete with global incumbents.
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